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Marketer Day
Apr 15, 2025
3:50 pm
-
4:05 pm

Ai-centered Customer Support: Beyond Integration to Transformation

Add to Calendar Apr 15, 2025 Apr 15, 2025 America/Los_Angeles Ai-centered Customer Support: Beyond Integration to Transformation In today's market, the question isn't if you should integrate AI, but how to leverage it for maximum impact. This session moves beyond simply enhancing experiences with AI tools and explores what it truly means to build AI-centered customer support operations. Discover how this transformative approach can revolutionize both cost efficiency and customer satisfaction. Attendees will gain actionable insights into how AI and human agents can synergistically create superior customer experiences, deliver faster solutions, and achieve significant cost reductions. Main Stage | Gateway Pavilion - Pier 2 | 2 Marina Blvd, San Francisco, CA 94123

About this session

In today's market, the question isn't if you should integrate AI, but how to leverage it for maximum impact. This session moves beyond simply enhancing experiences with AI tools and explores what it truly means to build AI-centered customer support operations. Discover how this transformative approach can revolutionize both cost efficiency and customer satisfaction. Attendees will gain actionable insights into how AI and human agents can synergistically create superior customer experiences, deliver faster solutions, and achieve significant cost reductions.

Session Speaker

Erik Ashby

Senior Director & Head of Product Research
Helpshift
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