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Marketer Day
Apr 15, 2025
11:40 am
-
11:55 am

Bots with Brains: How You Can Build AI Agents That Will Actually Do Things

Add to Calendar Apr 15, 2025 Apr 15, 2025 America/Los_Angeles Bots with Brains: How You Can Build AI Agents That Will Actually Do Things Marketing is evolving fast—and AI agents are the next leap forward. In this hands-on workshop, you'll learn how to design, build, and deploy AI agents that automate repetitive tasks, generate content, personalize customer experiences, and scale your impact without scaling your team, no coding required! This session will give you the tools to: - Understand the difference between chatbots, automations, and true AI agents - Identify high-impact use cases for agents in your marketing workflows - Build your first agent using intuitive no-code tools - Avoid common pitfalls in AI You’ll walk away with a working agent, a playbook for applying agents across your funnel, and the confidence to lead your team into the AI-powered future of marketing. Main Stage | Gateway Pavilion - Pier 2 | 2 Marina Blvd, San Francisco, CA 94123

About this session

Marketing is evolving fast—and AI agents are the next leap forward. In this hands-on workshop, you'll learn how to design, build, and deploy AI agents that automate repetitive tasks, generate content, personalize customer experiences, and scale your impact without scaling your team, no coding required! This session will give you the tools to: - Understand the difference between chatbots, automations, and true AI agents - Identify high-impact use cases for agents in your marketing workflows - Build your first agent using intuitive no-code tools - Avoid common pitfalls in AI You’ll walk away with a working agent, a playbook for applying agents across your funnel, and the confidence to lead your team into the AI-powered future of marketing.

Session Speaker

Reid Robinson

Lead Product Manager - AI
Zapier
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