Apoorva Dornadula is an AI Product Lab Engineering Manager at Smartly.io and a Forbes 30 Under 30 honoree. With a background in Computer Science from Stanford University, her expertise lies in building visual intelligence technology to assist brand marketers. Apoorva is also an angel investor and startup advisor. She is passionate about AI in industry, MLOps, team management, and the startup journey. In her free time, she enjoys learning new skills such as MLOps, Sanskrit, and tennis, as well as indulging his sweet tooth through baking and playing badminton/tennis.
This session is focusing on the transformative role of artificial intelligence in advertising and media purchasing strategies, exploring how AI optimizes targeting, budget allocation, and campaign effectiveness.